I design match-day posters, player cards and full social kits for cricket leagues, teams and fighters — plus brand identities and packaging for businesses. Based in Karachi, working with clients across Pakistan, Canada and Saudi Arabia.
Match-day posters, player cards, squad and result graphics, and full social kits for teams and leagues.
Logos, brand systems and packaging, from apparel labels to snack and food products.
I'm a freelance graphic designer based in Karachi, with seven-plus years of experience across sports design, logo design, social media content, flyers and packaging. Sports is where I've built the deepest reputation — my match-day and player posters have been shared by athletes including Iftikhar Ahmed, Jimmy Neesham, Otis Khan and Younus Khan, and one of my designs was used by Younus Khan to wish Babar Azam ahead of a T20 World Cup final. My posters have also been displayed on television during live cricket broadcasts.
On the branding side, I've built full identities and packaging for food and lifestyle startups — including Qulfi Queen, an ice cream startup out of Melbourne — and ongoing social and advertising work for The Vectors Institute in Karachi. I've also worked as a freelance video editor for UZ Sports, cutting content for cricketers like Shaheen Afridi, Naseem Shah, Haris Rauf and Ihsanullah.
Along the way I've built ongoing relationships with the Mississauga Cricket League, the Mississauga Dolphins, Sauga 6ERS and ACE Management Group — designing their match-day posters, player cards and season-long social content.
Ongoing and past design work for sports agencies, leagues and clubs — click any poster to view it full-size.
ACE Management Group is a sports agency that brought me on to handle their social media — designing player posters for the athletes they represent, along with match and content graphics for their cricket work. It's an ongoing relationship built around fast turnarounds: a player has a big innings or a milestone moment, and the poster needs to be ready to post within the hour, on-brand every time.
2 years and counting with the Mississauga Cricket League 🏏 — in that time I've designed hundreds of Man of the Match posters, built their league divisions tables, put together their full Awards Night presentation (turned a plain PDF with hundreds of names into something actually presentable on screen) plus a photo collage with hundreds of pictures from the night, made Welcome/Team posters for both Summer and Winter leagues, and put together player performance posters with photo manipulation work.
I worked with the Mississauga Dolphins, a cricket club in Canada, for a full season — handling their creative output from squad announcements through to matchday and results graphics. It was a great opportunity to design consistently for one club across an entire season rather than a single campaign.
Full logo and packaging design for imaginary brands I've dreamed up myself — a space to build a complete identity from the ground up, label design, packaging mockups and all, outside of any client brief.
An imaginary organic milk brand. I designed the full logo, wordmark and carton packaging for Moo Heaven from scratch — the splash mark, the farm illustration, the whole system. Really happy with how this one turned out.
An imaginary juice brand. Same exercise as Moo Heaven — full logo, color system and bottle packaging design for a fruit juice line called Quench, across mango, strawberry and orange. Happy with how the identity holds together across all three flavours.
An imaginary butcher/meat brand. Designed the badge logo and premium beef tray packaging for The Meatry, going for a classic butcher-shop feel with a modern label system. Another self-directed one I'm genuinely satisfied with.
Self-directed sports poster and photo manipulation work — where I get to experiment with concept, lighting and composition outside of a client brief.
These were just the beginning of my career, but they gave me a huge boost of confidence early on. My designs have been shown on television during live cricket broadcasts, and fans have printed and carried my posters into stadiums to celebrate Pakistan's biggest wins. Ahead of the 2022 T20 World Cup final, Younus Khan personally credited me for the graphics on his message to Team Pakistan, and Iftikhar Ahmed shared one of my designs on his Instagram story.
Get in touch on WhatsApp, Instagram, or email with what you need and your deadline.